After years of working alongside John Lawrie Group, including the design and build of their group website, we were delighted to continue our partnership with work on a brand-new site for their US Tubulars division. Focusing on all things Stateside, the new site would feature brand new imagery, design, and messaging.
Working from our own home offices due to COVID-19, the site was entirely designed and built remotely so that when the market kicked off again, John Lawrie Tubulars would be there to greet it with a website that blew the competition away.
The site had to engage and encourage US users to discover the range of locations, services and stock inventory that they have available. We needed to clearly differentiate the messaging from the UK website as both businesses had a unique audience and needed a unique approach. Oh, and it all needed done asap… we set a target of 6 to 8 weeks.
“Just a big fat thank you for all your help with getting the new website up and running. It’s been the most straight forward web project I’ve ever worked on! I’ve had some good feedback already and look forward to hearing more... I really appreciate everyone’s help on this project, an 8 week turnaround is pretty good going, I’d say!”